![]() ![]() Monitors and assists in the development of site-specific attraction marketing, travel trade, media release and sponsorship strategies by attraction marketing officers. Develops and implements HHPs' Annual Marketing Plan, including the development and approval of objectives, strategies, initiatives in consultation with the Attraction Marketing Officers and attraction division managers. Plans, develops, coordinates and implements corporate HHP marketing strategies which promote HHPs' strategic directions and provide leadership to HHPs' role in tourism development for Huronia. The scope of this function includes: market research, plan preparation, advertising, promotion, product development, packaging, sales services, corporate sponsorship, trade shows, public relations, corporate identity and information services. To plan, develop, coordinate, implement and evaluate a comprehensive corporate Marketing, Sales & Corporate Sponsorship service and attractions' promotion program to stimulate public, community and business interest, knowledge and awareness of Huronia Historical Parks' attractions, tourism services and recreational opportunities and events leading to increased visitation, revenue and a positive contribution to Huronia tourism.
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